Miu Miu запускает новый проект: участвовать может каждый

01 мая 2020 07:00

Miu Miu запускает новый проект #MiuMe, в котором смогут принять участие все поклонники бренда! Модный дом предлагает снять свою рекламную кампанию для бренда. Для этого понадобятся любые вещи из коллекций Miu Miu, мобильный телефон и немного креатива.

Результат нужно выложить в Instagram с хэштегом #miume. И, конечно, лучшие работы флешмоба попадут в официальный Instagram бренда.

View this post on Instagram

Stuck indoors in these strange and uncertain times, we have been forced to find new ways of entertaining ourselves. And some of us with unexpected time on our hands and a lack of anything else to do have found ourselves going through our wardrobes, rediscovering forgotten pieces and trying them on again with a fresh eye. Starting today, #MiuMe invites a diverse cross-section of people from around the world — notable figures from the realms of sport, art, dance, and fashion, as well as #MiuMiu fans responding to a call-out on @Instagram — to use their mobile phones to film themselves in their environment. Feel free with your own bits from Miu Miu collections past or present, mix it up in ways you normally wouldn’t and share it with us by tagging @MiuMiu and #MiuMe. Kicking off #MiuMe here is @Harriet.Verney, 27 fashion editor from Stroud (UK), contacting us via FaceTime. Harriet wears dress (Croisière 2019), socks (Autumne 2015), shoes (Fall/Winter 2017) and glasses (Spring/Summer 2017) all by Miu Miu.⠀ ⠀⠀ Art direction by @kegrand.⠀⠀ Film by @callthis_number (@Steve__Mackey + @DouglasHartFilm).

A post shared by Miu Miu (@miumiu) on Apr 28, 2020 at 6:06am PDT